Project brief:
Designing a NERF product for college-aged students by reinventing a conventional pastime into a replayable experience.
Awarded 1st place in NERF sponsored project for "Most Consumer Experience Driven Product"
Patented by the Hasbro Corporation
I conducted user interviews, distributed surveys, and completed secondary research before analyzing my findings to better understand my project.
Background, product unboxing, gameplay, and more...
